Headline Formulas
1. Number + Adjective + Keyword
Template: [Number] [Adjective] Ways to [Goal]
Example: "7 Proven Ways to Double Your Email Open Rate"
2. How to [Achieve Desired Result]
Template: How to [Verb] [Desired Outcome] [Timeframe/Qualifier]
Example: "How to Write a 1,000-Word Blog Post in 60 Minutes"
3. The Secret / Truth About [Topic]
Template: The [Hidden/Secret/Truth] About [Common Belief]
Example: "The Truth About Passive Income Nobody Tells You"
4. Warning / Mistake Formula
Template: [Number] [Mistakes/Errors] You're Making With [Topic]
Example: "5 SEO Mistakes You're Probably Making Right Now"
5. Question Headline
Template: Are You [Common Problem]? Here's How to Fix It
Example: "Are You Losing Clients to Bad Follow-Up? Here's the Fix"
6. Ultimate Guide
Template: The Ultimate Guide to [Topic] in [Year]
Example: "The Ultimate Guide to Content Marketing in 2024"
7. Before/After
Template: From [Pain State] to [Desired State]: [How You Did It]
Example: "From 0 to 10K Subscribers: My 90-Day YouTube Strategy"